‘It’s time for Plan B’ Webinar

The current corona pandemic forces many startups and small businesses to face plummeting customer demand, deal with increasing uncertainty about their future, and often completely re-adjust marketing and sales activities. At the same time, social distancing and remote working are accelerating digital transformation, increasing media consumption, boosting the demand for specific existing solutions and even opening up new market niches.

During these uncertain times, what should be your top communication priorities and goal? Should you freeze your planned campaigns or make use of the growing demand for digital products and services? Can you really do anything to reduce customer churn? What are the rules for effective brand positioning mids everything that’s happening around? And although corona may seem to be a growth hacking opportunity for many, why is it important to respond in an ethical and responsible way?

Experts believe the corona outbreak will have a lasting impact on our society and economy. What changes consumers’ thinking and behavior will it trigger? Which trends could be observed already today? And shouldn’t we start preparing for the world after corona?

Who is this event for?

➡️ marketeers, PRs and startup founders in the process of adapting their strategies
➡️ business owners interested in digital marketing and communications
➡️ growth hackers fighting churn rates

This discussion will be held in English. Registration is free of charge but necessary.

The Panel

To bring multiple perspectives to the table, we’ve invited a group of well-known professionals from marketing, communication, and media. Each of them has not only long-lasting experience mentoring startups but also knows first-hand the challenges of being an entrepreneur.